Gavin Basuel

Multi-location tattoo studios (learned firsthand as IT / Marketing / Growth Operator at InkHub, a Pasadena holding company for tattoo studios) ran consultations, custom quotes, deposits, CRM, and growth over fragmented tools — with no shared marketplace or open software layer for the industry.

Co-Founder (with brother) — Tattoo.Agency operator · Tattoo.co marketplace · Creator of Tattoo.dev.

Started hands-on with Tattoo.Agency (CRM installation, sales & consultation team management, paid media buying, custom websites, SEO, reporting — remote + flying out to visit client studios across the USA), then evolved into Tattoo.co (marketplace for tattoo studios & artists) and Tattoo.dev / partners.tattoo.dev / docs.tattoo.dev (API, partner portal, MCP & agentic tools built to make software free for the tattoo industry).

Agentic commerce standards like UCP (Universal Commerce Protocol) work for fixed-price catalog industries (shopping, lodging, food), but break down for non-fixed-price, custom-quoted services — tattoo, medspa, trades, agencies, custom work.

Creator — Layer 1 open standard (uqp.dev / universalquotingprotocol.com) · Layer 2 quote router (quote.dev, in active build).

uqp.dev (also universalquotingprotocol.com) — Apache-2.0 Layer 1 Universal Quoting Protocol that standardizes AI agent discovery, structured intake questions, and quoting, then routes into the UCP standard once a price is determined. quote.dev — Layer 2 commercial Quote Router built on UQP + UCP checkout handoff (<10s /auth.md onboarding, <200ms Stage 1 estimates, remote MCP, quote locks) to make quoting and buying from every custom-priced industry effortless for AI agents.

Agile operators drown in repetitive ops, research, CRM handoffs, and multi-repo maintenance while off-the-shelf "AI wrappers" stop at chat instead of shipping into production tools.

Founder & Forward-Deployed Systems Engineer.

Production multi-agent orchestration fleet, custom MCP servers, headless CLIs (including a 58-operation Spaceship CLI & MCP), and automated delivery pipelines across client and internal operations.

Local and niche operators lose high-intent discovery across both classic search and AI answer engines (ChatGPT, Perplexity, Claude) because static agency sites lack structured programmatic data.

Creator & Growth / Search Systems Engineer.

Automated programmatic SEO, GEO & AEO publishing engine generating schema-rich comparison matrices, llms.txt surfaces, and verified local guides.

DTC, retail, and multi-channel brands leak revenue through generic Shopify templates, slow mobile merchandising, and uninstrumented ad-to-checkout funnels.

Shopify Partner & Ecommerce Growth Operator — Storefront Design, CRO & Full-Funnel Growth.

Custom conversion-engineered Shopify storefronts, paid-media landing flows, full-funnel analytics, and CRO experiments for recognized brands & operators (Jabbawockeez jbwkz.com, Farmers Market Hawaii, Fit Club Las Vegas), plus house collector storefront supa-cards.com.